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Why do businesses need a website?
While Facebook, Instagram, and other marketing platforms can be powerful,
your website will always be the foundation of your marketing efforts.
You (should) own, manage, and have complete control of your website.
Any other marketing platforms should be used to drive relevant traffic
to your website where your message is not diluted by external interference. (a.k.a. advertisements and pictures of their friend’s kids)
How are Smek Digital Website Projects Unique from others?
We pride ourselves on providing complete website design projects – with full attention to detail – at affordable prices.
We plan and propose projects as if they were our own businesses.
Custom “from scratch” WordPress themes
Why pay a premium to use a premade theme that is used by hundreds of thousands of other businesses?
We handcraft websites by integrating your vision with our professional experience in marketing and design.
A few benefits include:
- A unique web presence that will enhance your business’s reputation as a modern and technologically
up-to-date industry leader. Only the latest web and marketing technology will be utilized.
- Faster loading times – only features required are developed
- A robust, modern, and user-friendly online presence that brings the right message, at the right time, to the right people.
Mobile Friendly “Responsive” Web Design is STANDARD
ALL websites are designed in a “responsive” framework.
This means the website will automatically resize itself for different devices such as laptops, desktops,
mobiles devices, tablets, and even HD TV’s.
Therefore all content available on a desktop will also be available on a mobile device (unless hidden on purpose).
Another amazing benefit? Google now indexes the mobile version of your site and strongly prefers responsive websites.
By placing content strategically through the site, we can utilize words, images, and videos to gently convert users into viable leads.
Each piece of content should have a purpose; and not just for decoration.
A Solid SEO and Marketing Foundation
We ensure that industry standard analytics and fundamental SEO elements are included in every project.
By leveraging services such as Google Analytics, Google Search Console, and HotJar (heat map software), they will provide invaluable marketing data from day one.
A few benefits include:
- The ability to understand where (geographics), how your website visitors interact with your website (behaviors), and their interests (demographics).
- The exact keywords they use to find your website, how often your website is clicked when shown in the search results (CTR, Click through ratio), and we also integrate email marketing platforms such as Constant Contact and MailChimp and LIVE Chat systems upon request, usually without an additional cost.
Security, Speed, and Easy Admin Experience
- Firewall and Multiple Site Backup Systems protect your website from hackers proactively and includes a disaster recovery plan
- Websites are designed and developed for easy management by the technical and non-technical alike so that anyone can make simple changes to the site.